Zunerama logo Zune HD  
News: Zunerama: Straight talk on Microsoft Zune. Forums. News. Reviews. All things Zune.
 
*
Welcome, Guest. Please login or register. April 17, 2014, 10:30:36 PM


Login with username, password and session length


Pages: [1]   Go Down
  Print  
Author Topic: MTV, VH1, CMT... coming to Zune Marketplace?  (Read 6367 times)
Zunerama Ed.
Administrator
zune overlord
*****
Posts: 5759



View Profile WWW Email
« on: June 17, 2007, 11:11:48 PM »

From the Zunerama blog:



I was doing some spelunking through some Zune software executables this weekend, and stumbled across some interesting internal code in ZuneMarketplace.dll.

The DLL's resource area contains text strings - apparently unused at present - for "MTV on Zune", "VH1 on Zune", and "CMT on Zune", along with references to related help text. (You can click on the graphic for a shot of the full screen grab.)

Now all this, of course, is distinctly reminiscent of URGE - the music offering integrated into Windows Media Player 11. With URGE, Microsoft partnered up with MTV, VH1, and CMT for music downloads and for related content such as playlists and recommendations.

Given the URGE partnership, it seems that music videos from MTV et al would be a natural offering for the much-anticipated video portion of Zune Marketplace.

So I'm wondering... is this Marketplace DLL snippet just a vestige from WMP 11 and its URGE integration... that accidentally got carried over into the internals of Zune software?

Or is this a sign of things to come in Zune Marketplace?
Logged


ronaldmonster
zune master
*******
Gender: Male
Posts: 791



View Profile
« Reply #1 on: June 18, 2007, 01:01:47 AM »

Oh my >__> maybe you never know.
Logged


Sw0rdf1sh
zune commando
******
Gender: Male
Posts: 363


Mmmmyesss?

sw0rdf1shX
View Profile
« Reply #2 on: June 18, 2007, 04:53:06 AM »

Thanks for the ray of hope that MS is getting it's collective asses together on video content.

I'm beyond enthused at their effort and lack of media for Zune.

(yes, this topic has me slightly ticked)
Logged

pulse
zune master
*******
Gender: Male
Posts: 713



View Profile
« Reply #3 on: June 18, 2007, 06:34:56 AM »

Nice find, but I think know Microsoft is going to have to do alot more than put a few music videos in the Marketplace to compete with iTunes.
Logged
coot66
Global Moderator
zune master
*****
Gender: Male
Posts: 765


The Coot King


View Profile
« Reply #4 on: June 18, 2007, 07:38:57 AM »

Quote
"MTV on Zune"

Where's it say that one?

-The MTV Coot66
Logged

Retired Zune Master/Ambassador. Zune Enthusiast. Zunerama Moderator.

Zunerama Ed.
Administrator
zune overlord
*****
Posts: 5759



View Profile WWW Email
« Reply #5 on: June 18, 2007, 07:51:52 AM »

Quote
"MTV on Zune"

Where's it say that one?

-The MTV Coot66

Here's a screengrab of the MTV text string:

Logged


JohnCz
zune commando
******
Posts: 405


View Profile
« Reply #6 on: June 18, 2007, 08:13:42 AM »

It seems that "...On Zune" was intentionally written in so it doesn't look like a WMP sourcecode search/text replacement.  I'll conclude Microsoft must be or were considering some sort music video content partnership.  If it happens, MTV/VH1/CMT will be happy to distribute their content through another channel.  Probably the only difference between Urge and Zune will be the exclusive content available in each.

Now that Spring has past..no Spring Update like XBox   Angry   when do you think we will see our 1st major update...

Summer? or Fall?
Logged
thenumberdevil
zune rockstar
*******
Posts: 1578


View Profile
« Reply #7 on: June 18, 2007, 10:23:07 AM »

It seems that "...On Zune" was intentionally written in so it doesn't look like a WMP sourcecode search/text replacement.  I'll conclude Microsoft must be or were considering some sort music video content partnership.

Don't read anything inbto this. Everyone knows that Zune Software has its origins in Media Player (which has MTV Urge) and there are remnants in the code. This could just be the case of a programmer doing search and replace in their code (sometimes it much more of a bother to remove code as you can cause unintended consequences and adding later is more of a pain) ... and if you are technical minded read on ...

A look through your registry will reveal interfaces like ZuneMNLib.MTVNMusicNet.1
A study of the MTV Urge Music Net typelib (MTVNMNLib.dll) and Zune Music Net typelib (ZuneMNLib.dll) reveals similar interfaces.

However, MTVNMNLib.dll is 411,152 bytes whereas ZuneMNLib.dll is 159,272 bytes. This lends credence to the theory that the Zune version has bares bones interfaces [and its undisputed origin from Media Player source code.]
Logged

JohnCz
zune commando
******
Posts: 405


View Profile
« Reply #8 on: June 18, 2007, 10:41:51 AM »

TheNumberDevil, with the MTVNMNLib.dll comparison you did...you've convinced me this isn't much of anything.  I guess its a sign of desperation when users are fumbling through typelib files to extract any product roadmap information.
Logged
Zunerama Ed.
Administrator
zune overlord
*****
Posts: 5759



View Profile WWW Email
« Reply #9 on: June 18, 2007, 11:10:59 AM »

The existing partnerships sure do seem like a relatively easy way to get *some* video content out on Marketplace.

I'd be pleased if Microsoft rolled out even just music videos to Marketplace, and then expanded to movies and TV shows after that. IMO it doesn't have to happen with one massive launch that encompasses everything...
Logged


Cochell
zune trooper
*****
Posts: 177



View Profile Email
« Reply #10 on: June 18, 2007, 04:19:19 PM »

street cred!!
http://www.engadget.com/2007/06/18/zune-marketplace-to-get-mtv-vh1-and-cmt-content/
Logged

Zunerama Ed.
Administrator
zune overlord
*****
Posts: 5759



View Profile WWW Email
« Reply #11 on: June 18, 2007, 05:11:56 PM »

street cred!!

Smiley  Thanks Cochell
Logged


thenumberdevil
zune rockstar
*******
Posts: 1578


View Profile
« Reply #12 on: June 19, 2007, 09:39:38 AM »

TheNumberDevil, with the MTVNMNLib.dll comparison you did...you've convinced me this isn't much of anything.  I guess its a sign of desperation when users are fumbling through typelib files to extract any product roadmap information.

My interest was strictly technical API information. I just happened that someone reported the contents of the STRINGTABLE in ZuneMarketplace.dll about the time I was looking into the Windows Media interfaces. What are the odds of that? Smiley

BTW: The MTVNMNLib.dll happens to have extra interfaces for Akamai caching but I don't expect that to account for the size differences!

Disclaimer: I don't work for Akamai, Microsoft or MTV Networks.
Logged

Pages: [1]   Go Up
  Print  
 
Jump to:  


Got a Kindle? Join our Kindle forum.

Zunerama is an independent website and is not affiliated with Microsoft. Zune, Zune Marketplace, and Zune Social are trademarks of Microsoft Corporation.
(c) 2006 - 2008 Zunerama. All Rights Reserved.
Top Zune Sites Microsoft Zune Player Top Site List
Powered by MySQL Powered by PHP Powered by SMF 1.1.15 | SMF © 2011, Simple Machines

Valid XHTML 1.0! Valid CSS! Dilber MC Theme by HarzeM
Page created in 0.075 seconds with 19 queries.